Regulation

The Regulation, prepared by the Organizing Committee of the XXII Olympic Winter Games and XI Paralympic Winter Games of 2014 in Sochi (OCOG), sets provisions and principles for Sponsor selection procedure in accordance with the following documents:

  • The Olympic Charter of July 7, 2007;
  • The Host City Contract of July 4, 2007 signed by the IOC, the ROC, the City of Sochi and the OCOG;
  • IOC Technical Manuals as the integral part of the Host City Contract;
  • The Joint Marketing Program Agreement of December 21, 2006, made between the International Olympic Committee (IOC), the Russian Olympic Committee (ROC) and OCOG;
  • The Marketing Plan Agreement of December 5, 2008, made between the IOC and the OCOG.

Whereas:

  • the IOC, in accordance with the Olympic Charter rules entrusted the City of Sochi to host the Games;
  • under the Host City Contract made by the IOC, the ROC, the City of Sochi and the OCOG, the OCOG bears the responsibility of the Games organization and staging;
  • the OCOG acts in accordance with the Olympic Charter, the Host City Contract, the IOC Technical Manuals, the Joint Marketing Program Agreement between the IOC, the ROC and the OCOG, as well as with other IOC management directives;
  • the implementation of the National Games Sponsor involvement programs being the OCOG commitment under the Joint Marketing Program Agreement;
  • in accordance with the Marketing Plan Agreement the OCOG determines the Marketing rights sale policy and selects Sponsors in relation to the definite Category of products/operations/services.

The OCOG developed the Sponsorship Tender Process, containing procedures and principles of the OCOG Sponsor selection. This Regulation is approved by the IOC.

Download Sochi 2014 Regulations for Sponsor Selection Procedure [English Version]